As the Senior Graphic Designer for Lane Bryant’s social media, my main responsibilities were to maintain and create engaging content for Instagram, Facebook, and other social media channels. At times, this included planning and capturing in-office content with associates and coworkers, and attending photoshoots for collections on location.
TikToks
In September 2022, Lane Bryant launched their presence on Tiktok which had garnered nearly 60k followers in the first 3 months, my responsibilites led me to be the lead content creator of organic material for that channel.
Instagram and Facebook Stories
Instagram and Facebook Posts
Paid Advertising